Analysis of Perceptual Visual Elements
CHOOSE ONE OF THE FOUR FOLLOWING VISUALS:
Image courtesy of: Nike® 2013 advertisement
Image courtesy of: Parents magazine June 2011
Image courtesy of: Harley Davidson® advertisement
Image courtesy of: Bank of America advertisement
In a 2-3-page APA formatted paper analyze the strategic use of perceptual visual communication:
- Analyze how specific semiotic visuals in your chosen image affect different cultural perceptions (age, ethnicity, social group, etc.).
- Describe how each culture’s cognitive memories and experiences may affect how they perceive this image.
- Explain why cultural perception is important to consider when working with international or global cultures.
- Discuss why it is important to consider cultural perception when interacting with different age cultures and different social groupings.
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