Opportunities for Entrepreneurship in Emerging Global Markets Assignment

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PART 1. 400-500 WORDS. APA FORMAT. 3 REFERENCES WITH URL PLEASE. NO COVER PAGE

  • Discuss opportunities for innovation and entrepreneurship in emerging global markets, particularly those with a growing middle class, or those where harsh economic conditions dictate the need for innovation if basic human needs are to be met.
    • What steps must be taken to encourage innovation in these markets?
    • Will the same incentives and techniques be effective in all emerging markets?
    • What can be done in instances where government does not encourage or is even hostile to entrepreneurship?

    Design and present a list of talking points you might use when you meet with industry and government leaders in one of these markets as you attempt to build a creative mind-set among local civic leaders, businesses, and citizens.The final paragraph (three or four sentences) of your initial post should summarize the one or two key points that you are making in your initial response.Your posting should be about 1 page (400 to 500 words) in length.

PART 2. COVER PAGE WITH AT LEAST 4 REFERENCES WITH URL PLEASE. IN APA FORMAT. 5-6 PAGES


  • Performance Measures

  • Scenario: In your quest to encourage innovation and entrepreneurial behavior in the medium sized medical equipment company you founded five years ago, you see the need to develop specific measures of performance against which innovative products or services can be measured once they are developed
  • Summary: Provide a 1-2 paragraph summary describing the medium-sized medical equipment company you founded (may create hypothetical details along with brief research about such firms). In essence, what is it? What does it do? Who are its primary customers?
  • Description: Provide a 1-2 paragraph summary of recent innovations your organization has implemented (may create hypothetical details along with brief research about recent innovations in the field). In essence, what are the innovations? What are the potential benefits of such innovations? What are some of the challenges of the innovations or innovation implementation process?
  • Proposal of Measures: Propose how the following financial and non-financial measures will be used to assess and evaluate recent innovations:
    • Financial Measures
    • Return on investment
    • Growth in market share
    • Profitability
    • Non-financial Measures
    • Employee loyalty and commitment
    • Breadth of employee participation
    • Employee retention
    • Employee willingness to change
    • Strategic repositioning
    • Competitive capabilities
    • Potential creation of further breakthroughs
    • Number of potential future innovations

    Submission Details:

    • Submit your report in a 5- to 6-page Microsoft Word document, using APA style.
 
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