The mission of Patagonia

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Watch this YouTube Video and then do an Internet search for information to answer the following questions:

1: How does the mission of Patagonia differ from most other companies?

2: Patagonia has often been selected as one of the country’s best places to work. What Patagonia HR practices and employee benefits do you think help Patagonia earn this honor?

3: What characteristics would you use to describe a candidate likely to be hired by Patagonia? How do these characteristics reflect and support Patagonia’s strategy?

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